High-street stalwart Cos is known for its basics – Vogue’s Sarah Harris has previously flagged the white T-shirts in the menswear department – as well as outerwear and boots, some of which are now available to buy with up to 60 per cent off. To ensure you don’t get caught up in the Black Friday and Cyber Monday frenzy – or buying anything solely for the fact that it has a shiny discounted price – consider making a wish list of pieces you’re actually in the market for and promise to stick to it. No aimless scrolling, no impulse buys. Thankfully, there’s a dedicated navigation bar, organised by category, that makes the deals easy to find – rather than lumping everything together (which always reminds me of the terrifyingly overflowing sale rails housed in the basement in the the old Topshop on Oxford Street).
In line with the messaging around the Cyber Monday fashion deals we’re highlighting, we urge you to only shop the Cos sale if you feel like you’re genuinely missing something from your wardrobe, or you’ve had your eye on something that is now available at a lower price. Moreover, read the descriptions and composition labels carefully, and only invest if you know you’ll wear it season after season.
“The high street really has stepped it up a notch in recent years, and Cos has led the charge when it comes to well-made, directional staples, making it a go-to during sale season,” says shopping editor, Joy Montgomery. “The brand’s wool coats are a firm favourite amongst the Vogue team, as are its jeans – case in point, the Volume Wide-Leg jeans, which are currently on sale, and offer the perfect low-slung slouch.”
I know people that wait all year for discounts on Cos knitwear – for 2024, the retailer has lowered prices on an Argyle wool vest, a sparkly knitted polo top and a cable-knit mohair jumper, to name but a few. In the coat department, there’s a two-tone twist on a classic trench, a hooded duffle coat and various pea coats – one of the standout coat styles on the recent runways – while accessories-wise you’ll find commuter-friendly bags and a range of footwear.
