Jessica Chastain Beymen Fall 2024 Ad Campaign


Rafael Pavarotti remains of the industry’s most in-demand of photographers. The world of fashion continues to endorse the Brazilian lensman like there’s no tomorrow. Over the past twelve months alone, magazines like Vogue Italia and Perfect have employed Pavarotti to lens their cover shoots. Brands like H&M, Guess, Balmain, and Dior have also rushed to commission Pavarotti. Beymen is one of the latest to sign Rafael Pavarotti on the dotted line, who points his lens toward Jessica Chastain for the department store’s Fall 2024 campaign. The American actress and film producer dials up the glamour (and then some) in the high-glam campaign imagery, complete with vivid gold and deep purple backdrops. Chastain sports looks from the Fall 2024 collections of brands like Alaïa, Tom Ford, Jacquemus, and Victoria Beckham – all available for purchase via the luxury Turkish department store.

Jessica Chastain for Beymen Fall 2024:

Beymen F/W 2024.25 : Jessica Chastain by Rafael Pavarotti
IMAGES | BEYMEN.COM

Read below the reactions of theFashionSpot’s forum members:

“I adore the color palette,” raved kokobombon the moment the cover struck.

“A truly wonderful campaign. This is the level of glamour that I will always and forever be here for, and Rafael Pavarotti is one of the very few who isn’t afraid of pure unapologetic glamour. That first shot of Jessica Chastain in the lilac dress is HEAVENLY. The coloring here is divine,” voiced vogue28.

“Once again, Pavarotti proves to be among the best of his generation. Those colors! The first shot with the lilac dress on a purple background is wonderful,” fashionlov enthused.

“I love it. Although the retouching is criminal,” noted Deleted Member 1957.

Also quick to point out the post-production was Hchloe. “The airbrushing is out of control,” they complained.

MyNameIs even went as far as to describe the campaign as “tacky” but do you agree?

Beymen F/W 2024.25 : Jessica Chastain by Rafael Pavarotti
IMAGES | BEYMEN.COM

See more of Jessica Chastain for the Beymen Fall 2024 advertising campaign and join the conversation, here.



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